News articles written by Benny Fajwlewicz

5 reasons why B2B Marketing Automation can help your company

6 August 2019

Marketers all over the world know how important it is to build a personalized relationship with customers. They also know that communicating with the right tone to specific leads can turn them into customers. And what they all know as well: it is impossible to manage all this, all by yourself without the right tools.

Salesforce World Tour Amsterdam 2019

19 March 2019

On 7 March 2019, The Salesforce World Tour took place at the RAI Amsterdam Arena in the Netherlands. With dozens of partners and sponsors, and thousands of visitors, it was again a great success!

Distributed marketing

18 February 2019

The evolution of the marketing mechanism is more and more sensitive, and it’s not always easy for non-marketers to propose strong content in an accurate structure, design  it and follow-up under the business’ time constraints.

Marketing Cloud implementation guide

6 April 2017

Envision a personalised customer experience where every website visit, printed advertisement, newsletter, email or mobile offer is modified for everyone. This may seem unobtainable or very far in the future, but customers are already starting to expect more personalization.